CeeLo Green performs with Goodie Mob at Super Bowl Live in Atlanta. They were part of Monday's music lineup, which paid tribute to the city's hip-hop scene. (Getty Images) 

This year’s Super Bowl Live, which begins Saturday in downtown Atlanta’s Centennial Olympic Park, brings fans to the doorstep of the Super Bowl campus.

The event serves as the “first beacon as you approach the stadium,” said Bobby Sloan, event manager for Populous, the firm that...

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