SOGGY SUPER BOWL MEANS NEW REVENUES AT
DOLPHIN STADIUM
Author: Dave Brooks
Date: February 07,2007
*Note - CORRECTION/RETRACTION ISSUED in 3/7/07
e-newsletter.MIAMI — What happens when it rains during one of
the biggest sporting events in the United States? Todd Boyan,
general manager at Dolphin Stadium in Miami, turned it into an
opportunity, finding a way to boost per caps and merchandising
sales at this year’s Super Bowl, produced by the National
Football League.Merchandise sa...

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