SHORT TAKES

SHORT TAKES
Author: Staff
Date: September 13, 2006

CSC ADDS FOURTH IVY LEAGUE SCHOOL TO CLIENT LIST
When the Columbia Lions open their 2006 Football season on Sept. 16
at Lawrence A. Wien Stadium at Baker Field Manhattan, N.Y., against
the Fordham University, it will mark the first year that
Contemporary Services Corporation (CSC) has provided its services
for Columbia University. Baker Field is home to several Columbia
Athletics facilities, including Wien Stadium, Columbia Soccer
Stadium, Columbia Softball Complex, Andy Coakley Baseball Field,
The Dick Savitt Tennis Center, The Gould-Remmer and 1929
Boathouses, and the Chrystie Field House. CSC will also be
providing its services for Columbia Lions basketball at Francis
Levien Gymnasium in the Marcellus Hartley Dodge Physical Fitness
Center, a 3,408-seat arena. Overseeing the operation at Wien
Stadium is CSC Branch Manager George Griffin. CSC provides its
services to three other Ivy League schools: Princeton University,
University of Pennsylvania, and Yale University. Contact: Jeanette
Johnson, (818) 335-1904

FMI RENEWS TWO MAJOR MERCHANDISE DEALS The
United States Tennis Association announced that Facility
Merchandising Incorporated (FMI) will remain the exclusive
merchandise concessionaire for the US Open through a new long-term
partnership. FMI has been the merchandise concessionaire for the US
Open, held at the National Tennis Center, White Plains, N.Y., since
1996. In 1999, the USTA added three walk-in retail stores as well
as premier merchandise stands within Arthur Ashe Stadium.
Presently, the US Open retail program includes official sponsor
Polo Ralph Lauren, and other well-known manufacturers such as
Lacoste and Nike. In 2005, the USTA recorded its highest US Open
merchandise sales in its history. In addition, FMI will remain the
exclusive merchandise concessionaire for the Super Bowl, according
to the National Football League. FMI will expand its current
exclusive rights to include being the Official Merchandise
Concessionaire of the 30,000 square-foot NFL Experience Store
adjacent to Dolphin Stadium, Miami, host of Super Bowl XLI, as well
as many key NFL hotel properties. FMI has been the official
merchandise and program concessionaire for the NFL at Super Bowl
stadiums since Super Bowl XXIII in 1989. The Exclusive Stadium
Collection, the line of Super Bowl products only available for sale
at the host stadium, will be available for sale at the NFL
Experience Store as well. For the past six years, FMI has also
served as the NFL's exclusive national distributor of the Super
Bowl program. Contact: Steve Brenner, (818) 344-6195

CABARRUS COUNTY ADDS INDOOR FOOTBALL TEAM An
American Indoor Football League team will play its 2007 season at
the Cabarrus Arena and Events Center, Boone, N.C. A contest to name
the team is being held during the Cabarrus County Fair there. Play
will start in the spring. There will be eight home games. Contact:
Frank Lapsley, (704) 920-3976

DURYEA PROMOTED; GUIDO LEAVES FELD Mark Duryea
has been promoted to vice president of North American Routing and
Tours for Feld Entertainment, Inc. After 20+ years in the live
entertainment industry, Jerry Guido has decided to make a career
change and will be leaving Feld Entertainment. Feld Entertainment
will be represented this weekend at the annual Arena Management
Conference by Duryea, Radar Hennen, Dave Pitman and Kelly Shea.
Contact: Kenneth Feld, (703) 448-4000

WNBA FINALS HELD AT JOE LOUIS A last minute
scheduling conflict moved the fifth and final game of the WNBA
championships from the Palace of Auburn Hills in Detroit – where
winning team Detroit Shock normally plays – to the Joe Louis Arena,
also in Detroit. Apparently the Palace had booked a Mariah Carey
show for the same night. The game was a sellout crowd, bringing in
19,671 fans – the second largest for the WNBA finals. Contact:
Julie Geisinger, (313) 471-3386

ZEOLLNER POWERED BY AUDIENCEVIEW Zoellner Arts
Center at Lehigh University in Bethlehem, Pa., announced it would
use AudienceView's ticketing and customer relationship management
(CRM) system to power its front of house operations. Zoellner will
use AudienceView's integrated solution to bring their online ticket
sales in-house, and develop new marketing applications for their
existing customers. Contact: Jessica Kosmack, (416) 913-6125

ABERDEEN RECOGNIZED FOR ENVIRONMENTAL EFFORTS
Aberdeen (Scotland) Exhibition & Conference Centre (AECC) has
been recognized by the Green Tourism Business Scheme (GTBS) with
Silver Status for environmental awareness. The Green Audit Report
revealed that the AECC excelled in energy saving, water issues and
waste minimization. Several measures have been initiated as part of
the Center's growing involvement with environmental work. These
include the use of more recycling bins, the storing and disposing
of all materials in accordance with the latest legislation; green
approved catering equipment and food suppliers and the creation of
an environmental policy. Contact: Christina Pappas, (617)
536-0590

ARROWHEAD POND ENTERS EXCLUSIVE DEAL WITH MILLER
The Arrowhead Pond of Anaheim and the Anaheim Ducks have agreed to
a multi-year sponsorship alliance with Miller Brewing Company. The
partnership establishes Miller Lite as the exclusive malt beverage
sponsor of both the team and the venue, which includes concerts and
other special events. The deal includes creation of two Miller Lite
Taste Zones on the Plaza Concourse of the arena near sections 206
and 220. The deal also features signage throughout the arena,
cross-promotional opportunities and a presence on the Arrowhead
Pond's new marquee. Contact: Scott Bussen, (414) 931-3848

SAVVIS CENTER GETS NAME CHANGE Sports Capital
Partners, the new owners of the St. Louis Blues, have announced
that the team's home arena, currently known as the Savvis Center,
will be renamed the Scottrade Center. A new Scottrade Center logo
was unveiled at the news event announcing the deal. Financial terms
of the partnership were not disclosed. Visitors to the new
Scottrade Center can expect to see a strong Scottrade presence in
the arena and with the Blues, including signage, broadcast and
print advertising and promotions, as well as a new Web site
(www.scottradecenter.net). Contact: Mike Caruso (314) 378-3080