Rendering for Cumberland County Civic Center in Portland, Maine, following a $33-million renovation and a newly-announced name change to Cross Insurance Arena. 

Befitting the call of the industry, Cross Insurance came to the aid of a friend in need when the Maine-based company signed a 10-year, $2.5-million naming rights agreement that will now make Portland, Maine’s 7,000-seat Cumberland County Civic Center the Cross Insurance Arena.

The multipurpose sports and entertainme...

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