Naming Rights

Sources: Philips Won't Renew Naming Rights

Dutch company's deal for Atlanta arena still among most lucrative after almost 20 years

By: Don Muret / Published: February 5, 2018

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Verizon Center Now Capital One Arena

Reported price tag is $100 million over 10 years

By: Tim Newcomb / Published: August 16, 2017

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LA Coliseum To Get $270-Million Makeover

A naming rights deal is also in the works for the iconic 94-year-old Los Angeles venue

By: Brad Weissberg / Published: May 23, 2017

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$450-Million Arena Coming to Fort Worth

Ground breaks on Dickies Arena

By: Noelle Leavitt Riley / Published: April 26, 2017

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Penguins Get PPG Paint-ed

Pittsburgh Arena Naming Rights Go To PPG Paints in a new 20-year deal.

By: Greg Lehman / Published: October 19, 2016

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Broncos Naming Rights Up In Smoke?

Sports Authority bankruptcy leaves venue with no name

By: Brad Weissberg / Published: July 26, 2016

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Verizon Wireless Arena Becomes SNHU Arena

The deal also brings internship opportunities for Southern New Hampshire University students

By: R.V. Baugus / Published: February 17, 2016

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T-Mobile Arena is Introduced in Las Vegas

Wireless service enters multiyear naming rights deal with new AEG/MGM arena

By: Rebecca Nakashima / Published: January 7, 2016

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Husky Stadium Becomes Alaska Airlines Field

UW has new deal with Alaska Airlines to serve as the official airline of all three campuses

By: T. Wayne Waters / Published: September 14, 2015

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Direct Energy Centre Becomes Enercare Centre

Toronto's venue signs on a home and commercial services naming partner

By: R.V. Baugus / Published: August 18, 2015

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